The HiColor HiLights hair dye collection by L’Oreal is a vivid and high-quality hair dye series that can be used to create long-lasting color results easily.
The HiColor formula produces a deep, rich, vibrant true color. HiColor is designed for people with super-dark hair who want to achieve an extra vibrant look without lifting or lightening their hair with bleach. Apply the color to unwashed, dry hair and process the color for thirty minutes. Rinse until the water runs clear and then shampoo to complete the process.
Permanent: It's a chemical dye that permanently alters the hair's color.
For Dark Hair:Specifically formulated to lift dark hair (black to brown) without bleach.
Lifts & Colors:Lifts hair 3-4 levels and deposits vibrant color in one step.
No Pre-lightening:Eliminates the need for bleaching for highlights.
Fades Resistant:Designed for long-lasting, true-to-shade color that resists fading.
Important Note: For best results and to avoid brassiness, it's crucial to use the correct developer (usually 30 volume) and follow instructions carefully, as results vary on previously colored hair.
